Challenge

Create a digital marketing campaign and case candy to be sent with the guitars when purchased for the release of Strandberg Guitars' new generation of guitars; Boden NX. 

​

Insight

Strandberg Guitars is not only a luxury guitar brand, they have one​ of the strongest fan bases we have ever encountered. Their clients are truly loyal to the brand and love everything it has to offer.

​

Approach

We created luxury feel case candy that educated Strandberg Guitars' customers on the company's next generation of guitars, along with posters and stickers worthy of keeping. We also created a digital marketing campaign that not only looked pleasing to the eye, but further focused on educating Strandberg Guitars' potential customers.